California, CalTrade Report, California wine, China, wine exports, Napa County, Wine Institute - NEW CALIFORNIA WINE WEBSITE LAUNCHED - CalTrade ReportAsia Quake Victims SAN FRANCISCO – 12/14/05 – A new website has been developed to showcase premium California wines in potential overseas markets such as China; the entire website will be translated into Simplified Text for the Chinese marketplace and will reach out through ''unique and innovative programs'' to the Chinese wine, hotel, and import trade as well as affluent consumer markets in China. - SAN FRANCISCO – 12/14/05 – A new website has been developed to showcase premium California wines in potential overseas markets such as China; the entire website will be translated into Simplified Text for the Chinese marketplace and will reach out through ''unique and innovative programs'' to the Chinese wine, hotel, and import trade as well as affluent consumer markets in China. - NEW CALIFORNIA WINE WEBSITE LAUNCHED California, CalTrade Report, California wine, China, wine exports, Napa County, Wine Institute - NEW CALIFORNIA WINE WEBSITE LAUNCHED

 

Thursday, December 29, 2005

 

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NEW CALIFORNIA WINE WEBSITE LAUNCHED

SAN FRANCISCO - 12/14/05 - IVY Worldwide, Inc. and IVY Luxe, a San Francisco-based luxury company, have unveiled a new joint venture website designed to showcase for the producers of premium California wines looking to penetrate major global markets, such as China. 

The new website - WineSpring.org - "will build global relationships and opportunity within China and other emerging markets worldwide, help educate and foster understanding for hand-crafted premium California wines," according to a joint statement.

The entire website will be translated into Simplified Text for the Chinese marketplace and "will reach out through unique and innovative programs to the Chinese wine, hotel, and import trade as well as affluent consumer markets in China," it said.

WineSpring.org forged a relationship with TNC Wine Partners LTD of Napa, California, a consortium that represents around fifty top California artisanal wineries.

WineSpring.org and TNC will unveil the new website at the upcoming Shanghai Wine Expo next February.

 "We are very excited by the vast opportunities in China. The recent trips by Governor Schwarzenegger, President Bush, [San Francisco] Mayor Gavin Newsom, Senator Dianne Feinstein and members of the California business community highlight the desire to build relations with China." said William Rosenberger, CEO of IVY Luxe and WineSpring.org. "The perfect time to enter a major market is during its formation."

Go back, or read the latest Page Two stories:

NIXON ACQUIRED BY AUSSIE SURFWEAR GIANT

ENCINITAS – 12/27/05 – California-based Nixon Inc. has been acquired by Australian surfwear company Billabong International Ltd in a package deal valued at $93 million; Billibong’s global business which includes such popular brand names as Von Zipper eyewear, Element shoes, Kustom footwear, and Honolua Surf and Mrs. Palmers surf wax and accessories.


EVERGREEN MEGA-SHIP CALLS AT L.A.

LOS ANGELES – 12/23/05 – Evergreen Marine’s Hatsu Sigma recently made her maiden arrival at the Port of Los Angeles; the 7,024-TEU containership is the largest vessel in the company’s fleet and is the second of ten new ''S'' class vessels operated by Hatsu Marine Ltd., the carrier’s British-flag subsidiary, that the Taiwan-based ocean carrier is planning to fold into its fleet over the next two years.


GERMANY WANTS WINE ''PURITY'' LAW

BRUSSELS, Belgium – 12/21/05 – Germany is asking the European Commission to extend the reach of the recent US-EU wine agreement by imposing a ''purity law'' to protect European wines from certain US production practices; the transatlantic wine trade is worth some $2.8 billion a year with most US exports produced in California.


NEW SoCAL DISTRIBUTION CENTER FOR UPS

ONTARIO – 12/16/05 – Expedited air carrier UPS has opened the doors at its new distribution center adjacent to Ontario International Airport in Southern California; the new facility adds considerable clout to the roughly 1.1 billion square feet of industrial warehouse space available in Southern California, almost twice that of other distribution hubs such as New Jersey, Chicago, Atlanta, and Dallas.


NEW L.A. PORT CHIEF NAMED

LOS ANGELES – 12/14/05 – Geraldine Knatz, managing director of the Port of Long Beach, has been named the new General Manager of the port of Los Angeles; a graduate of the University of Southern California and a veteran of 24 years at Long Beach, Knatz is the first woman to head a major US port.





 

 

 


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